Sales, Marketing, Business Communications - why to NOT be too professional.
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This is a demeanor I too have adopted - I think that is probably obvious to you if you have been reading my blog :-).
As a prospect or client, I too am put off by the uncomfortable stiffness when someone is "acting" too professional.
Why do I say "act"? Because that is not how they are normally. Is that how they are at home, with their friends, or with their family? Most certainly not. I would rather receive the authentic person and be treated as a friend rather than a steril commodity. Make sense?
How are you acting when you are selling, presenting or communicating? Friendly and natural or contrived and stiff? Good thing to check-in on.
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